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WHAT IS IT? 
Imidazolidinyl urea is a formaldehyde-releasing preservative, used in cosmetics and as a biocide in shampoos and other hair products.
It is one of the most widely used preservative systems in the world and is incorporated into almost all water-based cosmetics, toiletries, lotions and pharmaceutical preparations. Imidazolidinyl urea is often found in products labeled as ‘hypoallergenic’.

HEALTH RISK: Can cause allergic reactions and contact dermatitis; headaches; irritates mucous membranes; eye damage; is linked to joint and chest pain; depression; headaches; fatigue; dizziness, immune dysfunction and is a known human carcinogen.
In other words, this is one toxic ingredient you may want to avoid putting on and in your body!